News

DEARBORN, MI – The 2014 Ford F-150 Tremor is the first-ever EcoBoost®-powered sport truck that addresses the needs of street truck enthusiasts looking for high-performance V8 power with V6 fuel economy.

The short-wheelbase, regular-cab Tremor goes on sale this fall delivering distinctive looks and performance. The all-new truck couples the style of the FX Appearance Package with an EcoBoost engine and a launch-optimized 4.10 rear axle – the shortest final drive ratio offered in an EcoBoost F-150 – helping provide customers with fast acceleration.

Tremor signals its sport truck capabilities with a custom-inspired FX Appearance Package featuring stealthy, flat-black accents that include unique 20-inch flat-black wheels, stylized bodyside graphics and black badges with red lettering.

Tremor is the only regular-cab F-150 offering a flow-through center console and bucket seats. Interior touches include black leather seating surfaces with red piping, brushed-metal accents and a red-stitched steering wheel. Alcantara seat inserts add texture and style as well.

“The new Tremor gives F-150 customers yet another option to drive a highly capable, distinctive performance truck with features typically found only in the aftermarket,” said Brian Bell, F-150 product marketing manager. “Plus, the Built Ford Tough EcoBoost engine is available for the first time in a short-wheelbase F-150.”

F-150 Tremor is powered exclusively by Ford’s groundbreaking 3.5-litre EcoBoost engine, which features:

- 365 horsepower at 5,000 rpm on regular fuel

- 420 lb.-ft. of torque at 2,500 rpm

- Twin independent variable camshaft timing for improved performance and fuel economy   

- Up to 90 percent peak torque available from 1,700 rpm to 5,000 rpm 

An electronic locking rear differential that’s standard for both two- and four-wheel-drive versions helps deliver the power to the pavement by improving traction during takeoff.

Connectivity comes standard on F-150 Tremor with MyFord Touch® powered by SYNC®. Designers have optimized the physical interface for MyFord Touch to accommodate truck users who may be wearing work gloves by providing easy access to climate controls and audio presets on the center stack.

FINDLAY, Ohio – As the end of the school term draws to a close throughout Canada, Cooper Tire has marked the first year of a three-year partnership with Hockey Education Reaching Out Society (HEROS) by presenting the organization with a $25,000 donation. HEROS is a not-for-profit organization dedicated to engaging, motivating and educating children throughout Canada through involvement in hockey. The organization’s Executive Director, Norm Flynn, recently joined Cooper Tire’s Chris Ostrander, President, North America Tire Operations, at an event to receive the donation.

During Cooper’s recent consumer rebate event, Take the Money & Ride, Canadians played an important role in the donation, as Cooper encouraged consumers to contribute a portion of their rebate to HEROS, matching each $5 donation dollar for dollar, up to an aggregate of $25,000 in matching donations.

“Cooper is proud to support HEROS’ dedication to Canadian communities, providing youth with valuable life skills that will pave the path for their future success,” said Ostrander. “Our partnership works so well because the values of Cooper and HEROS align, working toward similar goals of teamwork and education.”

Since 2000, HEROS has worked with more than 3,200 children to make their education enjoyable and to help their dreams become a reality. Participants in the program, handpicked from some of Canada’s toughest neighborhoods, work with mentors throughout the school year to develop leadership skills and a sound work ethic. With many of the children involved in HEROS coming from households that often cannot afford cars or even three square meals a day, donations to the organization directly fund mentorship training programs as well as the children’s hockey equipment.

“Cooper’s donation supports the HEROS program in a significant way,” said Flynn. “We’re able to fund the children’s participation, equipment and meals for every program and clinic we host. The values of leadership, teamwork and volunteerism learned in this program will last long after the final school bell rings – these are life-long lessons.”

Richmond Hill, ON — Mazda Motor Corporation today revealed the hatchback version of the all-new Mazda3.  The redesigned Mazda3 is the third in Mazda’s new generation of products that adopt both the KODO–Soul of Motion design theme and the full-suite of SKYACTIV Technologies.  The sports compact that will redefine driving pleasure will be launched around the globe, with sales starting in Canada this fall.

Thanks to the dynamic expressions of KODO design, the Mazda3 suggests exhilarating driving at first glance. In addition, SKYACTIV Technology delivers a “jinba-ittai” experience of oneness between car and driver, which deepens with every mile driven.  Introduced for the first time with the 3rd generation Mazda3 is a new car connectivity system that broadens the scope of that driving experience.  The system features a new Human Machine Interface (HMI) that is designed with the highest priority placed on driving safety.  A wide range of Mazda’s i-ACTIVSENSE advanced active safety technologies aid the driver in recognizing and avoiding hazards.  Mazda has consistently aimed to offer customers driving pleasure and this compelling package ensures the all-new Mazda3 is no exception.

The engine line-up includes two versions of Mazda’s SKYACTIV-G gasoline engine in 2.0 and 2.5 litre displacements.  The line-up will be optimized for the Canadian market to meet the diverse needs of a wide variety of customers across the country.

Since the launch of the first generation in 2003, more than 3.5 million Mazda3s have been sold around the world, and over 430,000 have been sold in Canada.  It is the best-selling model in the Mazda line-up and accounts for a third of the company’s annual global sales.  Previous generations of the Mazda3 were acclaimed in markets around the world for their emotive design, responsive and enjoyable driving, environmental and safety performance, and excellent craftsmanship.  The model has received 136 awards globally.

If you haven’t had a chance to make it down to the Motorexpo – the show is on until this Friday, June 28th. 

The Toronto Motorexpo is held at Brookefield Place and First Canadian Place. Both areas are transformed into a specialized luxurious auto show in the heart of Toronto’s business district. It’s free to visit and gives you the chance to see the latest high-end offerings by the automotive manufacturers.

The show is open daily from 10am to 6pm, but you only have three days left, so get out there. For more information please visit: www.motorexpo.com